Thursday, August 20, 2015

Bendable eyewear?

We've all had it happen to us.  We chucked our favorite pair of sunnies in the purse only to discover that they're broken (a lens pops out, an arm breaks, etc) when we take them out again.  It's so frustrating. 



And devastating, too! Why? Because finding the right pair can be as exhaustive as the hunt for the perfect pair of jeans.  Don't get me wrong, I know what I like, but everyone's face shape is different.  In my case, I have an awkward nose because there's a weird bump right where sunglasses sit on the ridge that makes it hard to find a pair that actually sit on my nose (more info than you probably wanted, I know).


Enter Baendit Eyewear.  I first heard of this brand via the Print House who stocks them in their shop in Stanley. We also featured this company in our Stanley Night Market a few months back.  I was intrigued, to say the least, about this idea of modular sunglasses.  And the bendable part well, I wondered how sturdy they would be.


I was thrilled this summer when they asked me to try out their sunglasses so I could see for myself. I'm always excited to learn more about and to support local brands.  The Founder/CEO of Baendit Eyewear hails from Lugano, and started out in law.  Having lived in Hong Kong for the last ten years, his brand has been making waves in HK Fashion since their launch.



I think what I like most about these sunglasses is that they're fully customizable. There are two designs, the Ned Kelly edition (which I am wearing) and the Salvatore Giuliano edition.  From here, a person can select what color nose piece, what color arms and which frames they like to create a fresh looking pair of sunglasses.  They're unisex, so everyone can wear them.  I also love how comfortable they are.  And, because they are fully bendable, you can adjust the fit as you wear them.  For convenience, you can wrap them around your wrist, neck or anywhere to store them until you need to wear them again. No need to worry about these sunglasses breaking.  There are no hinges!

I love local brands with interesting start up stories.  I look forward to following up on this post with an interview with Baendit Eyewear's founder. Stay tuned!

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